Every time a shuttle flies across the court, there’s a story behind its creation. Most players don’t know that traditional shuttlecocks are often made from feathers sourced in ways that compromise animal welfare. Birds are sometimes raised and even harmed solely for their feathers. When we discovered this, we knew we had to do things differently.

Imagine a world where we can enjoy our favorite sport without causing harm—where every game played contributes to a positive change. That’s the vision behind the #AirchyEthicalBirdie Movement. We source our feathers as a by-product of the food industry, ensuring that no bird is raised or harmed solely for the purpose of making shuttles. But we’re not stopping there. We are committed to transitioning to cruelty-free, synthetic alternatives that will one day eliminate the need for feathers altogether.

That’s why we started the #AirchyEthicalBirdie Movement. Our mission is to provide high-performance shuttles that respect both the game and the environment. We source our feathers as a by-product of the food industry, ensuring that no bird is raised or harmed solely for their feathers.

But we’re not stopping there. We’re actively researching and developing synthetic alternatives that will one day replace feather shuttles entirely. Until then, every Airchy shuttle is a step towards a more ethical, sustainable future for badminton.

At Airchy, we believe that great performance shouldn’t come at the expense of ethics. That’s why we adhere to strict standards for responsible sourcing: